OUR STORY
A small insight into our humble beginnings
Alt Real was formed by a husband and wife team from the UK in March 2022. They saw a gap in the market for high quality, unique anime inspired apparel, so with his vast knowledge of Anime and her keen knowledge of the fashion industry, Alt Real was born.
The brand has adapted and developed over time and has blossomed into something creative and unique. Our aim is to offer our subtle pop culture inspired designs, in a fun and imaginative way. This is made fresh and exciting through our ever growing Blind Tee Series™ which combines the fun of Blind Box collectables with great looking and subtle apparel.

As we developed our brand, we knew we needed a companion to join us on the Alt Real journey. So…
MEET NOVA
Alt Real's dedicated and adorable traveller of realities!
Nova is Alt Real's very own inter-reality traveller who moves between different pop culture universes to discover unique inspired designs. With her piercing blue eyes and intrepid spirit, she leaves her mark on any reality she comes in contact with.
She's on a mission to share realities and even finds herself leaving parts of herself behind as her adventure continues. Nova will fully immerse herself in any dimension, meaning she may sometimes take the form of different characters or get caught up in the story.
Look out for Nova in our blind tee series’ and soon to come, will even have her own merch.
